I did my film audience by drawing a picture explaining my target audience for my film trailer, I included on my audience poster;
Age - The age of the people who will be in my target audience. The age group that will mainly watch my film.
Gender - The genre that my film trailer is going to be.
Occupation - The occupation and the social class of people that will watch my film trailer/film, also what kind of jobs that the people who see my film trailer/film will have.
Story/Theme - The story and the theme of my final product, my film trailer.
Poster - The poster that is going to advertise my film trailer to try and drag my audience in to want to see my film.
Layout - The layout of my advertisement, the way in which I am going to advertise my product to meet my target audience, females aged 16-21.
Colour - The colours of my film are going to be bright happy colours, also my advertisement is going to be bright to try and capture peoples attention, the posters are also going to be aimed at a female audience, as they are the people that are going to be seeing my film the most.
Genre - The genre of my film and how it attracts a female audience.
Advertising - How I advertise my product to match up with my target audience to go with my film trailer.
I preformed my pitch in front of my media class, and when I was doing it I got feedback from four peers in the class and then got feed back from my teacher as well so that i can look at the feedback and make amendments to my pitch to make my idea better. From the positives and negetives of my pitch it helped me alot because the people in my class are the age range of my target audience so things that they liked I could keep and things that they didn't I could change or get rid of. I looked alot into the feedback that I got back from my teacher and made changes to my pitch to make it better and for it to fit all together and produce a good storyline. When I presented my pitch to my fellow class mates, I hadn't done anything on characters and narrative as I hadn't thought enough into it by this point and didn't know how I was going to encorperate a romantic genre and a comedy genre to make my trailer stand out from other peoples.
Feedback from my 4 Peers;
Narrator voice over plus up-beat music to crate the rom-com atmosphere in the trailer. I also like the romantic beach setting of seaburn.
Relateable for lots of people. I also think that the idea for your poster seems good.
I like your location of seaburn. I also like how there is a big target audience. The genre of rom-com is also good.
My film is going to be a romanic comedy, which is going to be based in North-East England, in the heart of Seaburn. I am going to base my romantic comedy in the North-East because there aren't any films based in this area, by doing a film in the North-East it aims my film to a certain audience of people that live in this area.
Target Audience
The target audience for my programme is a teenage audience 15+. I have choose this age for my audience because I think that there aren't many films for this age, therefore there is a place on the market for my film. Also because of the characters that I am going to use which are going to be between 17-21 years old (the main characters), my target audience of 15+ will be able to relate with the characters more than people older or younger. By being able to relate with the characters this means that my audience can get more involved with the film and ask and answer questions about whats happening. I am aiming my film for a main audience from the North-East regional film, by aiming it for this audience I can add humour into my film by adding regional slang and known phrases from this area.
Inspiration
I am inspired to do a romantic comedy by the films Love Actually and About Time, both films directed by Richard Curtis. Both films are romantic comedies which are based in London England.
Love Actually Trailer
This films inspires me because of the use of loads of characters and the films tells loads of different stories of peoples relationships. Also the films drags me in because its a seasonal film that is based around christmas. It can't help but make people laugh because of the characters used and the language used in the trailer.
Analysis of the Trailer
I like this trailer because it starts off with a really upbeat song as soon as the trailer starts (respect by Aretha Franklin). The trailer then has a narrator over the top of the music showing other films that have been done by the director Richard Curtis, this then drags a certain target audience in who likes his films and can automatically make a bound with the characters that are in the trailer as Richard Curtis uses all the same actors, this shows familiarity to the audience, Richard Curtis living up to the expectations of his audience. When the screen cuts to black and "this holiday season" fades in, the colours that are used captures peoples attention as 'this' is in white, and then 'holiday season' in red, these are christmas colours, automatically the audience can realise that the film is a christmas film, the use of a pun with the colour and the word, can drag a attention in.
I like the sound effects that are used all the way through the trailer, the trailer seems to be built up on music and sound effects (christmas bells, lots of music). The sound effects used links in with the season theme, bells ringing, automatically makes people think of christmas and the audience can make a link.
The trailer uses fast cuts showing the 6 stories in 1 that are involved, shows the relationship's that are involved in the story, the audience then makes links and as the trailer goes on and they see actors with other and then they want to watch the film to see what happens. This drags a audience in because they want to know what happens next.
There is a lot of use of bright colours and natural light, the bright colours link in with the time of year it is, all the christmas lights also this links in with the season that its meant to be in the film.
The trailer keeps the audience involved in the 0.59second, the 'to me you are perfect'.
By doing this is keeps the viewer fully concentrated on the screen, as they need to read this, and for a good tailer I think that the viewer has to be fully focused on whats happening.
Richard Curtis uses well known characters and uses the same characters in all of his films therefore the audience can relate with the characters because he keeps them all the same in all of he films, e.g Hugh Grant.
The good thing about about the trailer is that it uses humour but doesn't give to much away e.g
"What's the best sex you've ever had?"
"Britney Spears, no only kidding... she was rubbish"
This makes people laugh and makes them want to see the film because of the use of humour.
About Time Trailer
I like the about time trailer because the colours are mainly really bright and natural lighting, this makes the trailer more happy. I also like the trailer because of the quick cuts from the movie trailer to text explaining and making the audience think about things that are being said.
Characters
I am going to have 4 main characters
Arthur - A boy that is aged 21
Music
The music that I am going to use on my trailer is going to be upbeat happy songs because of the genre of my trailer romantic comedy
I have chose to use the song 'All you need is love' because its a happy upbeat song that everyone knows and it's a song that you feel that you need to sing along to. By using this song it tells my audience that my film is a love genre and because of the kind of love song it is.
I also looked at other songs but none of the following i thought fit in with my genere as well as 'all you need is love' fit in with it.
Poster for the film
For my poster for the film i have decided to use a main background image of the characters that are invovled in the programme, dressed in bright colours to make them stand out, on a totally white background. I am also going to have the name of the film on the poster with details about the film and a pun (play on words) with what the film is about. I am going to have the characters standing or sitting with propps to make the poster stand out and a appeal to my target audience.
Here is a flat plan of my poster...
I have decided that i want the colour theme of my poster to be red black and white, and then they are going to be the colours that are mainly used in my image to, this is because I think that these colours stand out and also the colour red represents love and happiness in a sense and the genre of my film trailer is romantic comedy.
For my A2 course, I have took my time to think about what i want to do for my brief and went through different ideas about what I could of done for each of them. I finally decided on doing 'A promotion package for a new film, to include a teaser trailer, together with two of the following; a website homepage, a film magazine front cover featuring the film or a poster for the soap'
The two that I have deicded to do along side my film teaser trailer is a film magazine front cover featuring and the poster for the film.
I am going to do this by doing research into other film trailer along side the genre that I have already decided to do which is Romantic comedy. After I have done some research into some romantic comedy, I am then going to decide and write up a full narrative about what my story is going to be about. After I have deicded on my film I am then going to design what I am going to do for my film magazine front cover and for the film poster, doing this by starting with designing flat plans. After I have deigned my flat plans then before i start doing the videos I am going to choose the characters that I want to be in my film trailer and then I am going to start taking images to put on my blog of the characters and do my pitch.
